Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
008A9F
RGB
0, 138, 159
HSL
188, 100%, 31%
HSB
188, 100%, 62%
CMYK
100, 13, 0, 38
LAB
52, -27, -21
LCH
52, 34, 218
OKLCH
0.58, 0.10, 213
XYZ
15, 21, 36
LUV
52, -38, -26
HWB
188, 0%, 38%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.