Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
00BBDD
RGB
0, 187, 221
HSL
189, 100%, 43%
HSB
189, 100%, 87%
CMYK
100, 15, 0, 13
LAB
69, -32, -29
LCH
69, 43, 222
OKLCH
0.73, 0.13, 217
XYZ
31, 41, 75
LUV
69, -50, -40
HWB
189, 0%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.