Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
004F53
RGB
0, 79, 83
HSL
183, 100%, 16%
HSB
183, 100%, 33%
CMYK
100, 5, 0, 67
LAB
30, -21, -9
LCH
30, 22, 203
OKLCH
0.39, 0.07, 201
XYZ
4, 6, 9
LUV
30, -23, -8
HWB
183, 0%, 67%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.