Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
005C64
RGB
0, 92, 100
HSL
185, 100%, 20%
HSB
185, 100%, 39%
CMYK
100, 8, 0, 61
LAB
35, -22, -12
LCH
35, 25, 208
OKLCH
0.43, 0.07, 205
XYZ
6, 9, 13
LUV
35, -26, -12
HWB
185, 0%, 61%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.