Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
00697D
RGB
0, 105, 125
HSL
190, 100%, 25%
HSB
190, 100%, 49%
CMYK
100, 16, 0, 51
LAB
40, -21, -19
LCH
40, 28, 222
OKLCH
0.48, 0.09, 217
XYZ
9, 12, 21
LUV
40, -29, -23
HWB
190, 0%, 51%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.