Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
006CF2
RGB
0, 108, 242
HSL
213, 100%, 47%
HSB
213, 100%, 95%
CMYK
100, 55, 0, 5
LAB
47, 16, -76
LCH
47, 77, 282
OKLCH
0.56, 0.22, 259
XYZ
21, 17, 86
LUV
47, -24, -111
HWB
213, 0%, 5%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.