Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
007687
RGB
0, 118, 135
HSL
188, 100%, 26%
HSB
188, 100%, 53%
CMYK
100, 13, 0, 47
LAB
45, -24, -18
LCH
45, 30, 216
OKLCH
0.52, 0.09, 212
XYZ
11, 15, 25
LUV
45, -33, -22
HWB
188, 0%, 47%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.