Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0096C4
RGB
0, 150, 196
HSL
194, 100%, 38%
HSB
194, 100%, 77%
CMYK
100, 23, 0, 23
LAB
57, -22, -34
LCH
57, 40, 237
OKLCH
0.63, 0.12, 229
XYZ
21, 26, 56
LUV
57, -39, -49
HWB
194, 0%, 23%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.