Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
00A9C9
RGB
0, 169, 201
HSL
190, 100%, 39%
HSB
190, 100%, 79%
CMYK
100, 16, 0, 21
LAB
63, -29, -27
LCH
63, 40, 223
OKLCH
0.68, 0.12, 218
XYZ
25, 33, 60
LUV
63, -46, -38
HWB
190, 0%, 21%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.