Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
00ADCC
RGB
0, 173, 204
HSL
189, 100%, 40%
HSB
189, 100%, 80%
CMYK
100, 15, 0, 20
LAB
65, -30, -27
LCH
65, 40, 222
OKLCH
0.69, 0.12, 217
XYZ
26, 34, 62
LUV
65, -47, -37
HWB
189, 0%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.