Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
00BCD0
RGB
0, 188, 208
HSL
186, 100%, 41%
HSB
186, 100%, 82%
CMYK
100, 10, 0, 18
LAB
69, -35, -22
LCH
69, 42, 212
OKLCH
0.73, 0.13, 208
XYZ
29, 41, 66
LUV
69, -52, -28
HWB
186, 0%, 18%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.