Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
026B7B
RGB
2, 107, 123
HSL
188, 97%, 25%
HSB
188, 98%, 48%
CMYK
98, 13, 0, 52
LAB
41, -22, -17
LCH
41, 28, 217
OKLCH
0.48, 0.08, 213
XYZ
9, 12, 21
LUV
41, -30, -20
HWB
188, 1%, 52%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.