Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
027F91
RGB
2, 127, 145
HSL
188, 97%, 29%
HSB
188, 99%, 57%
CMYK
99, 12, 0, 43
LAB
48, -25, -19
LCH
48, 31, 216
OKLCH
0.55, 0.10, 212
XYZ
13, 17, 29
LUV
48, -35, -23
HWB
188, 1%, 43%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.