Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
02A0BD
RGB
2, 160, 189
HSL
189, 98%, 37%
HSB
189, 99%, 74%
CMYK
99, 15, 0, 26
LAB
60, -28, -25
LCH
60, 38, 222
OKLCH
0.65, 0.12, 217
XYZ
22, 29, 53
LUV
60, -43, -35
HWB
189, 1%, 26%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.