Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
02ADD8
RGB
2, 173, 216
HSL
192, 98%, 43%
HSB
192, 99%, 85%
CMYK
99, 20, 0, 15
LAB
65, -27, -33
LCH
65, 42, 231
OKLCH
0.69, 0.13, 224
XYZ
27, 35, 70
LUV
65, -46, -47
HWB
192, 1%, 15%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.