Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
02BBD4
RGB
2, 187, 212
HSL
187, 98%, 42%
HSB
187, 99%, 83%
CMYK
99, 12, 0, 17
LAB
69, -34, -24
LCH
69, 42, 216
OKLCH
0.73, 0.13, 212
XYZ
30, 40, 68
LUV
69, -51, -33
HWB
187, 1%, 17%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.