Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
02BED7
RGB
2, 190, 215
HSL
187, 98%, 43%
HSB
187, 99%, 84%
CMYK
99, 12, 0, 16
LAB
70, -34, -24
LCH
70, 42, 215
OKLCH
0.74, 0.13, 211
XYZ
31, 42, 71
LUV
70, -52, -33
HWB
187, 1%, 16%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.