Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
041223
RGB
4, 18, 35
HSL
213, 79%, 8%
HSB
213, 89%, 14%
CMYK
89, 49, 0, 86
LAB
5, -1, -13
LCH
5, 13, 267
OKLCH
0.18, 0.04, 253
XYZ
1, 1, 2
LUV
5, -3, -7
HWB
213, 2%, 86%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.