Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
042956
RGB
4, 41, 86
HSL
213, 91%, 18%
HSB
213, 95%, 34%
CMYK
95, 52, 0, 66
LAB
16, 3, -31
LCH
16, 32, 275
OKLCH
0.29, 0.09, 256
XYZ
3, 2, 9
LUV
16, -9, -32
HWB
213, 2%, 66%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.