Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
04425F
RGB
4, 66, 95
HSL
199, 92%, 19%
HSB
199, 96%, 37%
CMYK
96, 31, 0, 63
LAB
26, -10, -23
LCH
26, 25, 247
OKLCH
0.36, 0.08, 236
XYZ
4, 5, 12
LUV
26, -17, -26
HWB
199, 2%, 63%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.