Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
044A5C
RGB
4, 74, 92
HSL
192, 92%, 19%
HSB
192, 96%, 36%
CMYK
96, 20, 0, 64
LAB
28, -15, -17
LCH
28, 22, 228
OKLCH
0.38, 0.07, 222
XYZ
4, 6, 11
LUV
28, -20, -19
HWB
192, 2%, 64%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.