Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
052B30
RGB
5, 43, 48
HSL
187, 81%, 10%
HSB
187, 90%, 19%
CMYK
90, 10, 0, 81
LAB
15, -12, -7
LCH
15, 14, 211
OKLCH
0.27, 0.04, 208
XYZ
1, 2, 3
LUV
15, -11, -6
HWB
187, 2%, 81%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.