Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
053B81
RGB
5, 59, 129
HSL
214, 93%, 26%
HSB
214, 96%, 51%
CMYK
96, 54, 0, 49
LAB
25, 7, -45
LCH
25, 45, 279
OKLCH
0.37, 0.13, 258
XYZ
6, 5, 21
LUV
25, -13, -54
HWB
214, 2%, 49%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.