Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
06203B
RGB
6, 32, 59
HSL
211, 82%, 13%
HSB
211, 90%, 23%
CMYK
90, 46, 0, 77
LAB
12, -1, -21
LCH
12, 21, 267
OKLCH
0.24, 0.06, 252
XYZ
1, 1, 4
LUV
12, -6, -17
HWB
211, 2%, 77%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.