Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
065C7A
RGB
6, 92, 122
HSL
196, 91%, 25%
HSB
196, 95%, 48%
CMYK
95, 25, 0, 52
LAB
36, -15, -24
LCH
36, 28, 238
OKLCH
0.44, 0.09, 230
XYZ
7, 9, 20
LUV
36, -24, -30
HWB
196, 2%, 52%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.