Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
070074
RGB
7, 0, 116
HSL
244, 100%, 23%
HSB
244, 100%, 45%
CMYK
94, 100, 0, 55
LAB
10, 38, -62
LCH
10, 73, 302
OKLCH
0.26, 0.17, 267
XYZ
3, 1, 17
LUV
10, -2, -39
HWB
244, 0%, 55%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.