Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
07415E
RGB
7, 65, 94
HSL
200, 86%, 20%
HSB
200, 93%, 37%
CMYK
93, 31, 0, 63
LAB
25, -9, -23
LCH
25, 24, 248
OKLCH
0.36, 0.07, 237
XYZ
4, 5, 11
LUV
25, -16, -26
HWB
200, 3%, 63%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.