Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
078BB9
RGB
7, 139, 185
HSL
196, 93%, 38%
HSB
196, 96%, 73%
CMYK
96, 25, 0, 27
LAB
53, -19, -33
LCH
53, 39, 240
OKLCH
0.60, 0.12, 231
XYZ
18, 22, 49
LUV
53, -36, -48
HWB
196, 3%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.