Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
08555E
RGB
8, 85, 94
HSL
186, 84%, 20%
HSB
186, 91%, 37%
CMYK
91, 10, 0, 63
LAB
32, -19, -12
LCH
32, 23, 211
OKLCH
0.41, 0.07, 208
XYZ
5, 7, 12
LUV
32, -23, -12
HWB
186, 3%, 63%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.