Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
08707B
RGB
8, 112, 123
HSL
186, 88%, 26%
HSB
186, 93%, 48%
CMYK
93, 9, 0, 52
LAB
43, -24, -14
LCH
43, 28, 210
OKLCH
0.50, 0.08, 207
XYZ
9, 13, 21
LUV
43, -31, -16
HWB
186, 3%, 52%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.