Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
099BCC
RGB
9, 155, 204
HSL
195, 92%, 42%
HSB
195, 96%, 80%
CMYK
96, 24, 0, 20
LAB
59, -21, -35
LCH
59, 41, 239
OKLCH
0.65, 0.13, 230
XYZ
23, 28, 61
LUV
59, -40, -51
HWB
195, 4%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.