Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
09B5BD
RGB
9, 181, 189
HSL
183, 91%, 39%
HSB
183, 95%, 74%
CMYK
95, 4, 0, 26
LAB
67, -37, -16
LCH
67, 40, 203
OKLCH
0.70, 0.12, 200
XYZ
26, 37, 54
LUV
67, -50, -18
HWB
183, 4%, 26%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.