Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0D8DBE
RGB
13, 141, 190
HSL
197, 87%, 40%
HSB
197, 93%, 75%
CMYK
93, 26, 0, 25
LAB
54, -19, -35
LCH
54, 40, 242
OKLCH
0.61, 0.12, 233
XYZ
19, 23, 52
LUV
54, -36, -50
HWB
197, 5%, 25%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.