Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0DBADA
RGB
13, 186, 218
HSL
189, 89%, 45%
HSB
189, 94%, 85%
CMYK
94, 15, 0, 15
LAB
69, -32, -28
LCH
69, 42, 221
OKLCH
0.73, 0.13, 216
XYZ
30, 40, 72
LUV
69, -50, -39
HWB
189, 5%, 15%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.