Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0E479E
RGB
14, 71, 158
HSL
216, 84%, 34%
HSB
216, 91%, 62%
CMYK
91, 55, 0, 38
LAB
31, 11, -53
LCH
31, 54, 281
OKLCH
0.42, 0.15, 260
XYZ
9, 7, 33
LUV
31, -15, -69
HWB
216, 5%, 38%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.