Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
0FA5F2
RGB
15, 165, 242
HSL
200, 90%, 50%
HSB
200, 94%, 95%
CMYK
94, 32, 0, 5
LAB
64, -15, -49
LCH
64, 51, 253
OKLCH
0.69, 0.16, 241
XYZ
30, 33, 89
LUV
64, -41, -76
HWB
200, 6%, 5%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.