Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
112A39
RGB
17, 42, 57
HSL
203, 54%, 15%
HSB
203, 70%, 22%
CMYK
70, 26, 0, 78
LAB
16, -6, -13
LCH
16, 14, 246
OKLCH
0.27, 0.04, 237
XYZ
2, 2, 4
LUV
16, -8, -12
HWB
203, 7%, 78%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.