Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
112F3D
RGB
17, 47, 61
HSL
199, 56%, 15%
HSB
199, 72%, 24%
CMYK
72, 23, 0, 76
LAB
18, -8, -12
LCH
18, 15, 239
OKLCH
0.29, 0.04, 231
XYZ
2, 2, 5
LUV
18, -10, -12
HWB
199, 7%, 76%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.