Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
113A3D
RGB
17, 58, 61
HSL
184, 56%, 15%
HSB
184, 72%, 24%
CMYK
72, 5, 0, 76
LAB
22, -14, -6
LCH
22, 15, 205
OKLCH
0.32, 0.04, 202
XYZ
3, 3, 5
LUV
22, -14, -5
HWB
184, 7%, 76%
Pantone
5467 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.