Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
116AA0
RGB
17, 106, 160
HSL
203, 81%, 35%
HSB
203, 89%, 63%
CMYK
89, 34, 0, 37
LAB
42, -9, -37
LCH
42, 38, 256
OKLCH
0.50, 0.12, 243
XYZ
12, 13, 35
LUV
42, -26, -51
HWB
203, 7%, 37%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.