Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
12091E
RGB
18, 9, 30
HSL
266, 54%, 8%
HSB
266, 70%, 12%
CMYK
40, 70, 0, 88
LAB
4, 6, -11
LCH
4, 13, 300
OKLCH
0.17, 0.04, 302
XYZ
1, 0, 1
LUV
4, 1, -6
HWB
266, 4%, 88%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named black on shades of black, or all families on colors.