Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
125E80
RGB
18, 94, 128
HSL
199, 75%, 29%
HSB
199, 86%, 50%
CMYK
86, 27, 0, 50
LAB
37, -13, -26
LCH
37, 29, 243
OKLCH
0.46, 0.09, 234
XYZ
8, 10, 22
LUV
37, -24, -34
HWB
199, 7%, 50%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.