Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
128095
RGB
18, 128, 149
HSL
190, 78%, 33%
HSB
190, 88%, 58%
CMYK
88, 14, 0, 42
LAB
49, -24, -20
LCH
49, 31, 220
OKLCH
0.55, 0.09, 215
XYZ
13, 18, 31
LUV
49, -34, -26
HWB
190, 7%, 42%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.