Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
139BFA
RGB
19, 155, 250
HSL
205, 96%, 53%
HSB
205, 92%, 98%
CMYK
92, 38, 0, 2
LAB
61, -7, -58
LCH
61, 58, 263
OKLCH
0.67, 0.17, 248
XYZ
29, 30, 95
LUV
61, -37, -89
HWB
205, 7%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.