Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
155462
RGB
21, 84, 98
HSL
191, 65%, 23%
HSB
191, 79%, 38%
CMYK
79, 14, 0, 62
LAB
32, -16, -14
LCH
32, 22, 221
OKLCH
0.41, 0.07, 216
XYZ
6, 7, 13
LUV
32, -21, -16
HWB
191, 8%, 62%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.