Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
155F73
RGB
21, 95, 115
HSL
193, 69%, 27%
HSB
193, 82%, 45%
CMYK
82, 17, 0, 55
LAB
37, -17, -18
LCH
37, 25, 227
OKLCH
0.45, 0.08, 221
XYZ
7, 10, 18
LUV
37, -24, -22
HWB
193, 8%, 55%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.