Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
156FC0
RGB
21, 111, 192
HSL
208, 80%, 42%
HSB
208, 89%, 75%
CMYK
89, 42, 0, 25
LAB
45, -1, -50
LCH
45, 50, 268
OKLCH
0.54, 0.15, 252
XYZ
16, 15, 52
LUV
45, -26, -73
HWB
208, 8%, 25%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.