Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
158ADF
RGB
21, 138, 223
HSL
205, 83%, 48%
HSB
205, 91%, 87%
CMYK
91, 38, 0, 13
LAB
55, -6, -53
LCH
55, 53, 263
OKLCH
0.62, 0.16, 248
XYZ
23, 24, 73
LUV
55, -33, -80
HWB
205, 8%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.