Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
16434E
RGB
22, 67, 78
HSL
192, 56%, 20%
HSB
192, 72%, 31%
CMYK
72, 14, 0, 69
LAB
26, -13, -11
LCH
26, 17, 222
OKLCH
0.36, 0.05, 217
XYZ
4, 5, 8
LUV
26, -16, -12
HWB
192, 9%, 69%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.