Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
17C5DF
RGB
23, 197, 223
HSL
188, 81%, 48%
HSB
188, 90%, 87%
CMYK
90, 12, 0, 13
LAB
73, -35, -25
LCH
73, 43, 216
OKLCH
0.76, 0.13, 212
XYZ
34, 45, 77
LUV
73, -53, -34
HWB
188, 9%, 13%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.